Burn Baby Burn
Cleveland, OH – Cavaliers fans are taking their jerseys off their backs for LeBron James. Then throwing them away.
Stung by the NBA superstar’s decision to leave Cleveland and play for Miami, fans have been unloading jerseys, T-shirts and other clothing items bearing James’ name at locations around the city. Organizers plan to send the discarded James gear to homeless shelters in South Florida.
A restaurant manager at one of the drop-off sites said there has been a steady flow of fans ridding themselves of LeBron-related clothing, including No. 23 jerseys, which were wildly popular during James’ seven seasons with the Cavaliers.
James’ messy breakup with Cleveland has caused a negative backlash against the 25-year-old, who announced his decision to leave the Cavs as a free agent during a one-hour TV special. Following his announcement, some fans burned James’ jersey in protest.
Posted: 7/20/10 11:00PM ET